Monday, August 01, 2005

Reach the ultra-hip on The Sunset Strip...

If you're looking to promote your movie or TV project to one of the hippest outdoor communities in the world, running an ad along West Hollywood's Sunset Strip is the ultimate place to make your mark. Of course, it's also well-suited to plugs for beer and alcohol, cosmetics, electronic gadgets, jewelry, travel-related offerings and vehicles -- in a world-famous mile-long trek that's frequented by LA's richest and most famous, as well as thousands of tourists week in and week out.


Kathy Prentice of Media Life recently put together a detailed profile of the Strip to help those considering advertising there evaluate all aspects of the buy and make contact with who's selling. To join a Who's Who of advertisers, ready your spectacular outdoor campaign -- or click-through to contacts at Viacom, Clear Channel or Regency to get their recommendations on how best to proceed. Have at least $10,000 and seriously considering this? Be sure to visit the Strip first in-person, to see exactly what -- and who -- you're buying....