Wednesday, May 17, 2006

Great work: Honda Fit "Food Chain"

I'm very proud of my clients' contributions to the broadcast elements of the high-profile, cross-media Honda Fit ad campaign from ad agency RPA. For your enjoyment, here is the "Food Chain" spot that has been featured in the top international trade media outlets since first debuting back on Apr. 20.


Directed by MJZ's Phil Joanou, the award-winning Los Angeles visual effects and design company A52 provided the spot's design, animation and effects work, and the end-tags were created by bicoastal Stardust Studios. More information and complete credits for this spot are online here. Bon app├ętit!